Comfit Celebrates Second Year with Julia Montes

6:45:00 AM

Comfit, the known footwear brand with a wide range of fashionable shoes that are low in price but high on style, is celebrating its 2nd year anniversary of putting 
Filipina feet at ease. 

And to revel in the success of the shoe brand in the country, Comfit has tapped teleserye star Julia Montes as its first celebrity endorser. The Muling Buksan Ang Puso actress strongly embodies what Comfit is all about: youthfulness, beauty, of being comfortable in your own skin, having a touch of humor and playfulness, of taking life not so seriously and always remembering to have fun. 

Admittedly, Julia says she was already a huge fan of Comfit, even before she was asked to be its endorser. The young star reveals that as a shoe lover, she liked Comfit for its stylish designs without compromising her feet’s comfort. Of course, Comfit’s affordability is definitely a plus, especially for young women like her who want to look good without making a huge dent on the budget.   

Comfit is managed by Leapglass Corporation, its group of companies also responsible for the Philippine distribution of the famous US footwear brand, Michael Antonio. Given the success of Michael Antonio’s entry into the market, with its glamorous and sky high heels, the group further widened its market reach by now focusing on flats and low-heels through its brand, Comfit.

Comfit’s first store was established last August 2011, at The Block at SM City North EDSA. From this one store, the brand has expanded its network to 12 point of sale locations (including a Cebu franchised store), with 2-5 more locations on the way. Below are the current branches of the brand:

Comfit Concept Stores:

1.) 3/F The Block at SM City North EDSA
2.) G/F, New Wing, Market! Market!
3.) G/F, Alabang Mall, Alabang Town Center
4.) Lower G/F, SM Southmall
5.) 2/F, J Centre Mall, Mandaue City, Cebu
6.) Robinsons Department Store, Robinsons Magnolia
7.) Robinsons Department Store, Robinsons Place Manila

Besides these branches, Comfit shoes are also available at the following 
Michael Antonio stores:

Comfit Shoes in Michael Antonio Concept Stores:

8.) 3/F Trinoma Mall
9.) 2/F Power Plant Mall
10.) 3/F Newport Mall
11.) 5/F East Wing, Shangri-La Plaza Mall
12.) G/F Harbor Point Mall, Subic Bay
Comfit will also soon be available at the following locations:
13.) Robinsons Department Store, Robinsons Galleria
14.) Robinsons Department Store, Centrio Mall (Cagayan de Oro)

Comfit’s wide style offering ensures that there is always something for each woman inside a Comfit store. Comfit’s products include timeless classics such as the Vivi seamless flats, comfortably padded sandals such as the Bling sandals, cutesy doll flats such as the Owl-buckled Pepper, and even the ultra-luxe Debra, with its metallic bejeweled heel.


These adorably cute flats are just dying for attention! With its playfully designed cat-like buckle, these doll shoes are sure to bring out the fashionably dainty side of you.

The Web will definitely snare you with its intricately designed wedge heel. This design is perfect for almost any occasion, whether you are out in the office or out for a summer stroll.

A sister to the Panter Flats, the Phant takes on a little bit more serious approach to fashion, but still with a hint of playfulness, with its exquisite elephant buckle. The perfect combination for the girl who appreciates fashion but wants to have a little bit of fun as well!

Sleek, simple, yet undeniably fashionable, the Wonder wedges have just the right height and sleekness of design to imbue its wearer with some classic cool.

With the Scallop’s curved bow buckle and its all-over perforations, these flats provide the lightest and airiest feel yet for the Comfit girl. Comfort plus style, guaranteed!

Time to make some noise! Or in the case of the Debra high heels, some bling. Lots of it! The Debra is for the “It Girl”. With diamonds embellishing the whole of its gold burnished heel and its diamond buckle, this shoe is sure to make some eyes flash from all that sparkle. For the girl who appreciates a more sleek, elegant, and understated look, there is also the Diana, which has the same diamond embellishment but on a lower heel height and without the diamond buckle out in front.

The Derby girl is someone who revels in the glamorous world of fashion, but at the same time understands and appreciates practicality and value. The Derby is a true fashion high heeled pump, with its two-tone finish, but is also a versatile design that is apt for both an office or a dinner party setting.

Stay updated with the Comfit brand through its website and various social media:




User name: @comfitshoe

Watch Julia Montes' Photoshoot showcasing Comfit Shoe designs! :-) 

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