Miss Philippines Earth 2014 Takes Over SM Supermarket Megamall

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Last April 2, the beautiful candidates of Miss Philippines Earth-2014 take over SM Supermarket Megamall at the Mega A Event Center to show everyone just what "beauty for a cause" is all about. More than beauty and brains, delegates of the Miss Philippines Earth have green advocacies that separate them from the rest of the pageant world.

There were fun games like videoke with the shoppers who are there at the supermarket area plus a flash mob were candidates surprised everyone when they dance at the supermarket area with the customer service assistants of  SM supermarket. 
Everyone had a great time with the candidates plus they also got the chance to take photo ops with the beauties.

Miss Earth 2013 Winners

SM Supermarket, SM Hypermarket, and Savemore Market will serve as platforms for the Miss Philippines Earth 2014 in spreading environmental awareness among shoppers as they host several pre-pageant events. The partnership gives a healthy boost to SM's pioneer campaign for reusable bags - Join the M.O.B. (MyOwnBag) - which encourages shoppers to reuse their shopping bags. The delegates will also serve as ambassadresses of the SM Greenbag, the first reusable bag in the country, by encouraging more and more shoppers to choose to reuse. Hand in hand, the partnership between the Stf Food Retail Group and Miss Earth continues to bring us closer to a cleaner and greener tomorrow.

Candidates even showcased their creativity when they swayed in the ramp with their very own My Own Bag of SM Supermarket. 

Towards this year's crown, SM Supermarket, SM Hypermarket, and Savemore Market have laid a green path to help this year's delegates spread environmental awareness across thousands of people that go to the stores. Fun games, exciting trivia, and an exhilarating presentation especially prepared by the girls are all spread across a schedule that optimizes their time as they compete to become this year's Miss Philippines Earth. The delegates will take on SM's Cooking Challenge at SM Supermarket and SM Hypermarket Fairview on April 11, do good deeds on Easter Sunday also at SM Supermarket and SM Hypermarket Fairview, and join the 5-day Sale to promote green initiatives at SM Supermarket San Lazaro and SM Hypermarket Bicutan on May 2. The grand coronation night is on May 11 at the Mall of Asia Arena.

For more details, check out the Facebook page of Miss Earth 2014:

Like the Official Facebook page of SM Supermalls:

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